Insurance adjusters who are just starting out may be a little overwhelmed with the task that stands before them. You need to find ways to get yourself out there, to find people who will hire you, and to let them find you. You need to utilize all of the sources you can, and that includes online networks and links. Online networking can help you more than you may think, but you’ll need to be savvy. In order to become one of the best in the game, you have to hustle and network.
Social media dominates our lives. It’s how we receive news, updates on our friends’ lives, and information about the things we love. However, using the platforms that people spend so much time on to further your career is a great use of an available resource. Facebook and LinkedIn are popular for this purpose, as well as other sites such as Twitter and Instagram.
You may find businesses and insurance companies, as well as potential clientele, on Facebook. Despite its common use as a fun and family-oriented site, Facebook is often used to help businesses find potential clients. When creating your professional profile, make sure to include key information on your page such as your full name, your area of expertise, and how to contact you. Look for companies that you may like to work for and reach out to them. Connect with other IA’s who may be able to help you broaden the number of people who you can reach.
LinkedIn is also a great way to showcase your professional skillset to interested employers. If you choose to use a picture, as many people do, choose a professional picture. Be sure to include your education level, where you received your degrees and licenses, and your current employment. This will help companies determine whether or not you are a good fit for them. You can also showcase your abilities and knowledge in comparison to other potential candidates, so the more information you put, the more you’ll stand out.
Consider A Website
A website is a great way to include more information about yourself than you can on a social media page, as you can add testimonials and recommendations. There are many ways to design a website, but you should make sure your layout is professional and sophisticated. Have your site organized and easy to navigate, and include links to your contact information and social media pages. Also, link your website on your social media pages so that interested customers can access it easily without having to conduct a muddled internet search.
Final Tips For Online Networking
Sites such as Instagram and Twitter are more relaxed, and they may not be your first choices when it comes to online networking. However, these sites have large amounts of people using them and can help you reach a large audience as well as make lasting connections with people who can help you in your career. They also give you a chance to really be yourself and let your true IA personality come across.
Always use professional language and spell and grammar check your posts before you post them. Use a professional email address and refrain from giving out personal information such as your address. Using these tips for online networking will help you attract long-term clients and professional contacts, forming relationships that will benefit you in your career path and in your life.
Ready to dive deeper and jumpstart your networking with other IAs? Adjustment Factory is the #1 networking group for best-in-class IAs, and we’re waiting for you to join us!